ABOUT

The Client

One of the most renowned and best-selling English monthly magazine publishers in the world

The Need

Frustrated with former vendors running late on critical shipments, the client did not want to take any chances. The publisher needed a partner capable of reacting quickly, improving quality and meeting deadlines. To handle continuity and fulfillment needs, the vendor of choice would have to exhibit an elevated level of commitment and an impressive track record for production quality and capability. Turning to Inktel Direct, that is just what the client found.

Due to Inktel’s rich history in production and customized fulfillment, the client recognized the opportunity to partner with a dedicated team of experienced professionals. Inktel’s team responded by working closely with the client to determine the best solutions for its needs, and then reacted quickly.

The Solution

Within a three-week period, Inktel secured working space dedicated to the client, trained a full production staff, installed specialized printers and began assembly of the client’s continuity shipments. Inktel helped the client realize significant cost savings by assisting in the design of boxes that eliminated the need to purchase additional inserters.

The Result

Within the first three months of production, Inktel reached an average of 480,000 shipments per month. By reacting quickly, Inktel saved valuable production time, met mailing deadlines and remained within budget standards.

Inktel maintains a 99.5% accuracy rate handling an inventory of 1.2 million books for the client. Inktel developed an internal system for handling returns that maintains the integrity of the inventory. When customers request removal from the mailing list, Inktel immediately responds by updating the data management system. By responding quickly, Inktel reduces client postage costs on returns and provides efficient inventory management. Inktel also ensures that the client’s customer will not receive unwanted shipments and become disenchanted with the client. Maintaining customer loyalty is an Inktel mantra.

A total team commitment exists at Inktel’s facility that handles the client’s continuity and fulfillment program. The precise coordination of name transmittal, printing, folding, inserting, packaging, labeling, shipping, receiving and inventory management is second nature to Inktel’s experienced team. Client satisfaction is the goal on every team member’s mind, and with a 99% on-time mailing rate, this team delivers.

The ability to immediately respond to client needs, provide unique solutions to meet objectives and manage all operations in-house gives Inktel Direct and its clients a distinct competitive advantage.