CPG vs. FMCG: What’s the Difference?

When it comes to navigating the retail industry, terms like Consumer Packaged Goods (CPG) and Fast-Moving Consumer Goods (FMCG) are often used. While they are closely related, understanding their differences can help businesses fine-tune their strategies and better serve customers. This guide will help you grasp the nuances of CPG and FMCG, their industries, and […]